A Journey of Thousands of Miles: Keeping Steps Unceasing — CIMC Mixer Service Tour Concludes Successfully

Spanning nearly 20,000 kilometers across more than 20 provinces and municipalities, and involving a coordinated effort across multiple departments—from manufacturing facilities to customer job sites—the "Seeking Excellence Across Thousands of Miles: CIMC Mixer Service Tour" has successfully concluded. Over the course of more than a month, the DTB (Dedicated Truck Business) Mixer Group of CIMC Vehicles undertook this extensive journey to drive quality improvements and service enhancements.

This initiative brought together teams from sales, production, engineering, quality, procurement, and various functional departments. By venturing directly into the market and engaging with customers on-site, the team listened to needs, identified issues, and resolved challenges. Through this hands-on approach, they gained invaluable frontline experience, laying a solid foundation for elevating both product quality and service capabilities.

◆ Facing Issues Head-On: Delivering Tangible Service

"From the customers, for the customers"—this was the guiding principle of the service tour and remains a core tenet of CIMC Mixer’s service philosophy.

The team split into two groups—covering the northern and southern regions—to visit customers across the country. Engaging face-to-face at actual job sites, they assessed how the vehicles were being used in real-world conditions. They gathered candid feedback regarding product quality, performance, routine maintenance, and service support, while providing on-site inspections, technical analysis, and professional guidance to address specific concerns. For matters requiring further attention, the team meticulously documented each issue and committed to ongoing follow-ups to ensure effective resolution.

Henan, Hebei

Beijing, Shaanxi

Tianjin, Shandong

Shanxi, Chongqing

Xinjiang, Xiong'an (Hebei)

From on-site inspections and technical consultations to usage guidance and service support, cross-departmental collaboration ensures that these visits go beyond mere listening—focusing instead on resolving practical issues. By bringing services directly to the customer and demonstrating sincerity through concrete actions, CIMC Mixer responds to customer trust with pragmatic measures.

◆ Starting from the front line to drive continuous quality improvement

While the visits themselves have an end, the process of improvement is endless. This "Service Odyssey" not only gave the team deep insight into the customers' actual usage experiences but also gathered a wealth of feedback and suggestions from the front lines of the market. This input embodies the trust customers place in the company and provides a vital roadmap for product optimization and quality enhancement.

Anhui, Jiangsu

Zhejiang, Fujian

Guangdong, Jiangxi

Hunan, Hubei